McKenzie HOPE VI
The McKenzie Hope VI Revitalization Program was a huge success in large part to the overwhelming support of the city and county governments, area social service providers, residents of McKenzie and the community at large. In 2006, THA partnered with a local marketing firm in an effort to create a special campaign with the singular goal of thanking Tuscaloosa. The result was the award winning Faces of Hope Marketing Campaign.
Below are some of the radio, print and outdoor ads featured in the campaign.
Radio Ads
Print Ads
Outdoor Ads
As a part of the McKenzie HOPE VI Revitalization Program, THA committed to preserving the valuable history of McKenzie Court. THA partnered with a local videographer to help capture the history through a series of Digital Stories.
Please click on the link provided below to view:
The Digital History of McKenzie